AI Insights · Timothy · October 2025
Top 5 Interactive Story Games on iOS in the UK - Q3 2025
Explore the performance trends of the top 5 interactive story games on iOS in the UK during Q3 2025, with insights into downloads, revenue, and active users.
In the third quarter of 2025, interactive story games continued to capture the attention of iOS users in the United Kingdom. The top five games in this category demonstrated varying trends in downloads, revenue, and active users, as highlighted by Sensor Tower data.
Love and Deepspace from INFOLD PTE. LTD. showed fluctuating weekly revenue, peaking at about $140K at the start of July and experiencing a significant increase to $126K in late September. Weekly downloads saw a decline, starting at around 1.9K and falling to just over 1.2K by the end of the quarter. Active users peaked at 26K in early August before gradually decreasing to 14.5K by the end of September.
Love Island: The Game by Fusebox Games saw a downward trend in weekly revenue, beginning at nearly $95K and dropping to approximately $11K by September's end. Downloads also decreased from 15.3K to 1.8K, while active users reached a mid-quarter high of 31.2K before falling to 17.1K.
Episode - Choose Your Story maintained relatively stable revenue, with figures hovering between $24K and $32K throughout the quarter. Downloads showed minor fluctuations, ranging from 2.5K to 4.6K. Active users peaked at 43K in mid-July but then declined to 23.5K by the quarter's close.
Chapters: Interactive Stories from Crazy Maple Studio, Inc. experienced a steady increase in revenue, reaching a high of $26K in late August. Downloads, however, decreased from 3.1K to 1.1K by the end of September. Active user numbers peaked at 18.8K in early August and then declined to 8.9K.
Finally, MeChat - Interactive Stories from PlayMe Studio showed consistent revenue, staying between $9K and $12K throughout the quarter. Downloads rose slightly, peaking at 2.4K in early September. Active users increased to 5.8K mid-quarter before dropping to 3.2K by September's end.
These trends highlight the dynamic nature of the interactive story game market on iOS in the UK. For more detailed insights, visit Sensor Tower.